Premium outlets

Some outlets in our network are designated as Premium Outlets. Premium Outlets receive extra, preferential support from Paperight, and provide certain levels of marketing, service and pricing for customers.

As a Premium Outlet, you get from Paperight:

  • Featured on our outlet maps, outlet listings and in local advertising materials and PR.
  • Marketing materials customised with your logo and corporate colours (e.g. price lists, posters and flyers), including text to use in your own newsletters.
  • Printed marketing materials (such as point-of-sale stands and posters).
  • The option to apply for credit (i.e. no need to buy top ups in advance).
  • Preferential local customer referrals (e.g. schools wanting to buy books in bulk).
  • Priority client support and a dedicated Paperight liaison.
  • On-site training sessions for staff.
  • Optional access to aggregated sales data from other outlets opted in to Paperight data sharing.

Premium Outlets are required to:

  • Collaborate with Paperight on promotional campaigns (e.g. regarding featured products and timing), including making senior staff available, within reason, for PR (e.g. interviews with journalists and photographs in store).
  • Ensure all staff are trained to use Paperight, registered as users individually, and kept up to date on promotions and developments.
  • Keep Paperight marketing material visible to customers in store (e.g. point-of-sale flyers, catalogues and posters).
  • List Paperight book-printing in their lists of services on their websites.
  • Offer printing prices at or below R0.50 per double-sided, black-and-white A4 sheet for all Paperight documents.
  • Be able to print and bind A5 books, front covers printed in colour, and binding (e.g. spiral, wire, comb or perfect binding).
  • Offer a 10-minute turnaround time for walk-in customers with simple Paperight orders.
  • Make the Paperight catalogue available to customers to browse in store (on screen or on paper)
  • Have a minimum 1Mbps ADSL connection.

 Last updated: 11 Dec 2013

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